Irad Eshel is a composer, music producer and sound designer who transforms stories and brands into unforgettable music. He blends emotional depth, intentional craft, and a collaborative, approachable spirit, to create themes, melodies and scores that resonate long after the first note.

Irad thrives on designing bespoke soundscapes from intros and sonic signatures to full scores that give each project a unique voice. His work spans across TV, film, advertising and digital platforms. His credits include original themes for shows such as The Masked Singer, Your Honor, I Can See Your Voice, Masterchef VIP, Dragon’s Den, Queer Eye for the Straight Guy and Good Afternoon Britain. He has also developed complete sonic identities for major broadcasters like i24NEWS, Reshet 13 and ynet, ensuring their sound is as distinct and memorable as their visuals.

Irad’s versatility extends into brand campaigns and commercials, where he has crafted memorable music for global names like Sodastream, Marvel’s Project Gamma, and the FIFA World Cup 2014 TV campaign. His film work includes We Have Notes (co-composed with Nami Melumad) and Mary Pickford: Love Wild. His music has also accompanied online media projects for The Guardian, Haaretz, and the Unholy podcast by Keshet. Across radio, his themes have shaped stations such as GLZ/GLGLZ News, Radio Tel Aviv and Kol Israel in Arabic, embedding his work into the sound of daily life.

Irad’s process begins with curiosity. He listens closely to what makes a story, character, or brand distinct, then translates that essence into music that captures the uniqueness of his client or project. His love for theme music and jingles began early, visiting his journalist dad at the national radio he worked in, and it is a formative inspiration that continues to guide his work today.

Irad makes collaboration an easy and enjoyable experience. He ensures that every client feels comfortable expressing ideas and emotions. He often brings unexpected ideas while staying true to the unique identity of each project. Irad delivers music that elevates and defines the creative vision.